Miyerkules, Nobyembre 16, 2011

Unethical Marketing Strategies

Unethical Marketing Strategy can also be known as false advertisement. showing great deals to consumers but in fact it's not the same as the ad. these involves "Buy 1 Take one" but the price is equivalent for 2. another is showing "additional percentage of grams/quantity" but does not really give the amount stated on the packaging. and the worst is showing how effective their product even though its not, this mostly occur on soaps.
A good example of this unethical Marketing strategy is KFC's double down.If you’re unaware what the Double Down is, it is KFC’s sandwich that substitute bread/buns with meat(chicken meat). when they first show this ad on TV, it will really get your get your attention because of its unique presentation of Sandwich which normally serve with 2 piece of buns, and aside from its unique presentation you will also get your mouth watered with the picture on this ad.

                    
For me, as a meat lover i decided to drop by KFC and buy some of this Double down sandwich to satisfy my curiosity. but my excitement was changed to disappointment because the picture in the ad and the freshness of the sandwich which is stated at the ad was all not true. because the real Double Down that was served to me was exactly or even wort with this picture.
<- FAIL!!!

Another good example of this Unethical Marketing Strategies is the Famous soap brand Ariel, who shows incredible cleaning power as shown in this video

                                     (Disclaimer: I do not own this video)
I'm a very active person and its not new to me having heavy stains and dirt with my clothes, so i did recommend our Helper to use Ariel to clean my clothes as if they were brand new. but the ad on TV is not even close to reality because all i got is a yellowish(dirty white) colored T-shirt which makes me mad and disappointed.
Me and my friends are fun of drinking liquors with a "pulutan" mostly junk foods. we always buy those big packed junk food because of its great deal, it says 30% more chips and is larger and cheaper than other. but the reality is that it only contains few chips and a lot of air.
For me, this Strategies are really bad. Fooling their consumer for their own sake. but i guess this has already become a culture of advertising not only in the Philippines but also in other countries.

Reference:

Miyerkules, Nobyembre 2, 2011

IT related Scams

IT related scam can be experience mostly online. i have experience this kind of scamming in game through loads and applications. another is spamming a site wherein it offers great discount and bonuses among PHP / load items.
how they do the scamming:
1. First, They will talk to you and convince you with a good deal.
2. Second, They will offer a price that is good enough to reject the deal.
3. Third, They change their mind and not deal with you. (you're automatic response is: to deal with him even with a cheaper offer than the first offer but still good than the price of it on the market)
4. Fourth, They will deal you using an application. the application is named "Force Deal". once you accept the trade you cannot cancel it and once u try to alt + f4 the game or reset your computer it will automatically be given to the one using the application.
"if your a newbie, the first thing that will pop on your mind is to reset/close your game/computer. but if you now how it works then you will not do this"
5. Fifth, if you now how the application runs, another application will be open. it is called the "disconnector". this application works after 3mins of opening it, it will disconnect the one who is targeted by the application.
6. Sixth, after they get your item. another person will pm(private message) you and will tell you to ( ADD me in your Ym i'll help you to retrieve your item i'll lend you my Anti-Force deal )
"since you are so obsessed to get your item back you will entertain it: not the person will ask you to inactivate you firewall/anti-virus to run the program"
7. Seventh, after running the program all the information from you're account will be send real time to the person who send to you the application and hack all your items including your account.
"but they will allow you to retrieve you're account and allow to change password it: the purpose is to keep track on you. because players that are hooked in this online games will use PHP to recover what is lost"
8. Eighth, disguising as a new reliable person they will offer u to avail there PHP promo together with their bonuses and etc. but all of these are scam.
These thing happened to me before when i was starting to play an online game, experiencing this several times lead me on Scamming other players too.